Tue 20th April 21

Oh Sweet Lolita…

7:17 pm May 20, 2011

It’s always fun to pair to Alter Ego faves with alternative fashion, so here’s a sweet bit your taste buds – the Gothic Lolita.

What’s a lolita, you say?  According to Wikipedia, it has nothing to do with literature or sexuality.  In fact, it’s a refreshing departure from today’s no-pants-wearing trendsetters.  Much like the vintage toy accessories of Alter Ego, the Gothic Lolita phenomenon relies on the whimsy of our childhood memories.  It calls upon the modesty of an era long gone, and pairs perfectly with feel-good toys and collectibles.

It doesn’t take a lot of moxie to put on a pencil skirt and flats.  And, here at Alter Ego, we’re all about the moxie!   So, pull out your corset and layered tulle skirts, because it’s time to play dress up with one of the lolita’s most popular subcultures – the “Sweet Lolita.”

Epitomized by too-cute-for-school pastels, lace, bows, and animal prints, the “Sweet Lolitas” are the dearest of the bunch.  Jewelry often reflects a fantasy theme with headdresses, bonnets, bows, and – of course – oversized, multicolored bracelets. Bags and purses usually have a princess-like design {wink wink to our Princess Republic Collection} and often take the shape of strawberries, crowns, hearts, and stuffed animals.  It’s a match made made in fashion heaven!

3 Responses to “Oh Sweet Lolita…”

  1. I like that you defined what a lolita is…cute

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